Veloallegro Website

Web Design & Development

Organizations Have Seconds To Capture Your Attention

They want to expand their memberships to younger cyclists, men and women. Their website before was dated, unorganized, and outright confusing for new members. In the age where organizations have seconds to entice people, the Veloallegro site was not standing out.

Every Aspect Considered

Veloallegro’s slogan is “We ride hard, and have fun.” Many of their members are performance racers. The new website should convey the serious attitude they have towards bicycling, but keep the happiness and enjoyment they have while biking. Bold graphics with dark colors are used to convey the intensity these bikers have, but the bright pictures and use of whitespace keeps the site friendly and open.

  • The website uses dynamic animations and transitions between states to create energy and attract a younger audience.
  • The site’s homepage has been fitted with a big call to action to “Join Us” providing visitors an easy way to fill out the membership form.
  • The site features a rides page, where maps of all the club’s rides will be shown. On this page there will also be a widget to Strava, an online cycling community, where visitors can see how the current members of the club preform.